The buzz words today is “social media”. Everyone is aware of the hype, but what exactly can social media do for you? According to wikipedia.org Social media is primarily Internet, and mobile-based tools for sharing and discussing information amongst humans. Hmmm, how can this be of benefit to me you might ask. Well think of it this way. Humans are generally social creatures, we tend to “hang out” with each other. We have been doing this long before the advent of the internet.
Our culture is one of socializing, and unless your people skills are completely inept. You are aware of what it takes to make friends and build relationships with people in real life. Social media is no different in that respect. However social media expands on this by allowing people, or groups of people to network with each other seamlessly and globally, in a fraction of the time it used to take you to pen a letter. You can either reach one person or millions. [Read more…]